Winter 2021 - Welcome!

Hey there! Welcome to the Business team!

Important Dates + Meetings (EST)

Business 101

Tuesday, January 12th @ 8:30 pm

Business Weekly Syncs

Tuesdays @ 7:30 pm

Sponsorship Check-Ins

Saturdays @ 2:00 PM

Marketing Office Hours

Saturdays @ 3:00 PM

Finance Check-Ins

Saturdays @ 5:00 PM

 

Term Goals

Finance

  • Improve and finalize the internal bookkeeping of spending and sponsorship income. Also, implement all monetary spreadsheets into this spreadsheet.

  • Accurately report all the crowdfunding activities.

Marketing

  • Don’t go dark on social media for 2+ weeks - ever!

Sponsorship

  • Raise $20,000 CAD in monetary funding for sponsors (external + internal)

  • Reach out to 50 companies to ask for sponsorship

 

Term Projects

Crowdfunding

  • Videography

  • Marketing Materials

  • Indiegogo Website Monitoring (answering questions from our donors)

Student Success

  • Assisting Lana with Students of Midnight Sun (SoMS)

  • Organizing resume critique sessions

Social Posts

  • Team Member Spotlights

  • Holiday Posts (Thanksgiving, Halloween, Christmas)

  • Team Website Updates

Blog

Sponsorship Applications

  • Internal : MEF, WEEF, Engsoc, WUSA

  • External applications consist of preparing applications and reaching out to sponsors

Reimbursements

  • Processing reimbursements for individual purchases

 

Software & Programs Used

Wave (Finance)

  •  Used by our Finance team members

  • An accounting software we use as a backup for tracking team finances (primary method is using spreadsheets)

 Figma

  • Used for Marketing projects

  • A design and prototyping tool we use to design marketing assets

InDesign

  • Used for marketing and sponsorship projects

  • A publishing and typesetting tool we use to create templates for reports, whitepapers and other documents

 

Meet the Team

 

Business Manager - Kristen

About Me
Nice to meet you! I’m in my 2B school term in SYDE, with a background in UI/UX Design and QA. I joined back in Fall 2018 on the Business and Interiors teams. This term, I’ll be one of the overarching PMs alongside Catherine where I’ll be helping out Hardware, Business, and Interiors. I’m also leading the design of the Infotainment system.

Talk to Me About
Just about anything! But I guess mostly about Sponsorship tasks, bouncing between subteams, general business work + advice and UI / UX Design. Also down to chat about sports and my weird music tastes (Cpop, Kpop, Jpop, Instrumental, Classical… yikes)

 

 

Business Manager - Catherine

About Me
Hi everyone, my name is Catherine and I am currently in my 2B Computer Engineering academic term. I have joined the team in Fall 2018 and have since worked on various systems on the team, including being the Solar Array lead, working on the electrical and mechanical teams, as well as Strategy. I am currently Midnight Sun’s PM and will be helping lead the Mechanical team, Firmware, and Business teams.

Talk to Me About
Anything really! If you want to chat, learn more about the team, engineering, the student experience at Waterloo, or co-op (I specialize in Software and Project Management). If you’re looking to learn more about other teams or looking for tasks, feel free to send me a message! On a non-team/school related note, you can ask me about German history, AI, or F1!

 

Finance Lead - Tyler

About Me
Hi everyone, my name is Tyler and I assist with the finance responsibilities at Midnight Sun. I am currently in my fourth year in the Accounting Financial Management program at Waterloo. I joined the team in Spring 2019 and have been thankful that I did ever since then.

Talk to Me About
Anything . If you’re looking at investing in stocks or how a finance or accounting position would look like, reach out to me!

 

 

Finance Lead - Andrea

About Me
Nice to meet you! I am in my fourth year of AFM (Accounting and Financial Management) at UWaterloo. I joined the team back in Spring 2019 and have been mainly helping with reimbursements, expense & income tracking, as well as the EOT subteam financial status analysis. I am so happy to be part of Midnight Sun, this very supportive and inclusive family!

Talk to Me About
You can ask me about finance tasks at MS. We can also chat about all the lovely travel plans got canceled due to COVID, my current read A Little Life and anything good or bad in university life!

 

 

Finance Lead - Tiffany

About Me
Hi everyone! I’m Tiffany and I recently completed my 3A term in the Accounting and Financial Management program at UW. I joined the team in Spring 2020 and have had a great experience so far! This term, I will mainly be handling reimbursements for the team so feel free to reach out if this is something you’re interested in

Talk to Me About
Questions related to finance tasks, co-op, school, and any good shows you’re watching on Netflix!

 

 

Sponsorship Lead - Kelly

About Me
Hey there! I am in my 2A term of Environmental Engineering at UWaterloo. I joined the team back in Fall 2019 and have been working on external sponsorship applications for the team.

Talk to Me About
Sponsorship tasks, environment, travel, music, banana bread recipes, and the UW life :)

 

 

 

Marketing Lead - Ryan

About Me
Hello everyone! I am currently in my second year in GBDA. I joined Midnight Sun in the winter 2020 term and have worked on various projects such as our brand book and roll up banner. I love all things graphic design and in my free time, I often make sports graphics for fun.

Talk to Me About
Anything marketing related such as social media graphics, as well as using Figma, or any Adobe applications (I excel with photoshop). And if you’re looking for a topic outside of Midnight Sun, I love talking about sports.

 

 

Student Success Lead - Lana

About Me
I’m currently in my last term as a Business student with a minor in Economics and Computer Science. I love the Harry Potter Series but love helping students find their passions more. I’ve recently started my YouTube channel to share with you my lessons learned from going through university: https://www.youtube.com/channel/UCcjxy1_IksO3gsK8eVeu-Bw?view_as=subscriber

Talk to Me About
How to make the most of your university life, leveling yourself up as an individual.

 

 

Supplier Interfacing Lead - Daphne

About Me
Heyo, my name is Daphne Lai and I am enrolling into my second year of Global Business and Digital Arts (GBDA) at UW. I am an advocate for sustainability/environment and striving to become a product designer. I joined the team this past spring term as a member in Supplier Interfacing, Interiors, and Structures. For Fall 2020 I will be the PM for Supplier Interfacing. Nice to e-meet you!

Talk to Me About
Anything :) If you wish for a topic to break some ice, feel free to hit me up about personal growth (e.g. productivity, ambitions, etc.), environment, design, development, and university.