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DRI

Ryan Lott Colman Tsang

Participants

Madhav Anugopal (Unlicensed) Vanessa Szymanski (Deactivated) Lily Ding (Deactivated) Phoebe Wang (Unlicensed)

Start Date

Status

IN PROGRESS

Tools

Figma, Confluence

On this page

๐Ÿ“” Introduction

Since 1988, the Midnight Sun Solar Car Team has been designing & building solar-powered electric vehicles at the University of Waterloo. We have competed at races around the world including the American Solar Challenge & The World Solar Challenge.

Why Squarespace?

The idea behind using Squarespace was to make sure that the website is easy to maintain and add to in the future. The people who take over in future years may not know how to code and so Squarespace seemed to be a suitable platform.

๐Ÿ’ผ Problem

Building a solar car is no easy feat for a group of undergraduate students, especially when it comes to funding. The Midnight Sun Solar Car team was looking for digital marketing solutions that would allow us to connect with potential sponsors

How might weโ€ฆ

๐Ÿ Goals

  • To provide a single source to showcase the teamsโ€™ history, activities and achievements to sponsors

  • To share the team experiences and learnings to recruit new members

Central KPI

  • Number of visitors converted into sponsors

๐Ÿ—“ Timeline

Phase

Description

Deadline

Research

  • Competitive analysis of websites with similar functions

  • Mood board for inspiration

  • Host platform options

Planning

  • Wireframing

  • Site map (mapping out information architecture)

Design

  • Visual Design Guidelines

    • Colours

    • Typography

  • Low-fi mockups

  • High-fi mockups

Handoff

  • Final style

03-May202110-May17-May24-May31-May07-Jun14-Jun21-Jun28-Jun05-Jul12-Jul19-Jul26-Jul02-Aug09-Aug16-Aug23-Aug30-Aug06-Sep13-Sep20-Sep27-Sep
Research
Planning
Design
Handoff

Feature 1

Feature 2

Feature 3

Feature 4

Pick a hosting platform

New Bar

Competitive Analysis

Mood Boarding

Host Platform Research

iOS app

Android app

Wireframes

Site-mapping

Visual Design Guidelines

High-Fi Mockups

Implementation

Handoff/Finalize

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