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Project Lead: Luc Weimer

  •  Come up with clear value proposition for Interior of MS-XIV. Start from high-level and work down to granular details. This should translate into specific key features that will be integrated into the interior's design.

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Example:

High Level:

  • MS-XIV should present itself as a futuristic take to what cars have the potential to become in the next 10 years → the EV of 2030

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