Page Comparison

When to break consistency:

Consistency can be broken for:

• important events or acknowledgments (ex. BLM)

• posts that we want to stand out on our feed

• things that don’t fit in with our regular content

• potentially make 1 in every 5 posts (or some other ratio) stand-out posts?

Feed layout / appearance

Ensure that all important graphic elements (text, logos, and preferably anything that’s not a background) fit in the inner square of the post. When someone views our profile, all post previews are in a square shape, so we don’t want things to get cut off.