Social Media Marketing [F16]

Owned by Qiaoshan Yu (Helena) (Unlicensed)
Last updated: Jun 02, 2020 by Steven Poung

Social Media Marketing

  • Focus on the hand-on learning experience students can gain rather than presenting ourselves as a professional solar race car team
  • Audience 
    • students
    • potential and current sponsors
    • media 
    • community 
    • other solar car teams 
    • sustainable energy organizations 
  • Contents
    • photos of team activities (learning, building, experimenting, bonding events) 
    • showoff who we are as a student design team 
      • team spirits (sportsmanship, never stop learning) 
      • stories about team members (how does joining Midnight Sun make their school life better: learn? grow?)
      • successful cases/stories of team members who applied what they learned at Midnight to school projects and co-op positions
    • sharing knowledge
      • follow FB pages that are relevant to solar cars (e.g. other solar car teams), sustainable energy and share something current and relevant & initiate meaningful conversation on the topic of solar car 
  • Plan/TO-DO


    TaskResponsibilityDue
    Learn more about Social Media Marketing for non-profit organizations - Google "social media marketing strategies" and read relevant articles - Google "how to grow your FB page followers" and read relevant articles - Google "How to consolidate more sponsorship/donations" and read relevant articleseveryoneOct 20th
    Brainstorm Social Media Marketing creative strategies that are applicable to the team - make a listeveryoneOct 20th