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We have to implement our vision above within aerobody, geometric, space, and other constraints that have already been set from previous terms.
Target Audience/Persona: "the average person living in the future" |
Human needs: - comfortable
- enjoyable
- universality/utility
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| Design needs: - Luxury / family / sport sedan?
- long trips and/or city driving?
- colour palette?
| Problems / pain points from the current state of design as "How Do We" statements (HDW): - HDW position people comfortably given the car's limited space
- HDW ensure long term comfort for long distance travel
- HDW make the car feel less claustrophobic given that ceilings are low, there is poor light & visibility, etc.
- HDW implement driver controls given a wide range of users
- HDW ensure passenger comfort given various environmental conditions and temperatures
- HDW facilitate vehicle access given the height of the overall vehicle
- HDW promote a social cabin environment given sever road noise etc.
- HDW allow the driver to be aware of their surroundings given that driver visibility is poor
- HDW provide useful vehicle data to the driver for any given use case of the vehicle
- HDW simplify the driving experience given the taxing & strenuous nature of road driving
- HDW get passengers to enjoy the experience given that commutes are boring and unpredictable in length
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