Structure:
- Crowd Funding
- GoFundMe
- Approximately 8% deduction per donation
- Withdrawals at any time
- More popular for personal causes
- Kickstarter
- Approximately 8 - 9% deduction per donation
- All or nothing funding - can be set as an alternative?
- Short time based
- Successful for start-ups
IndiegogoApproximately 8-10% deduction per donation + $25 Wire Fee
Fundify
- No fees for the startup or the investor
Get connected with an industry veteran to help you succeed
Focused on startups
- GoFundMe
Tiers
- 20% of Cell - $20
- Personalized Thank-You Card
- Laptop Sticker (Logo)
- 50% of Cell - $50
- Personalized Thank-You Card
- Laptop Sticker (1 Logo, 1 Car)
- 1 Cell - $100
- Personalized Thank-You Card
- Laptop Sticker (2 Logo, 1 Car)
- Magnet
- 3 Cell - $300
- Personalized Thank-You Card
- Laptop Sticker (3 Logo, 3 Car)
- Magnet (2)
- Key Chain
- 5 Cell - $500
- Personalized Thank-You Card
- Laptop Sticker (3 Logo, 3 Car)
- Key Chain
- Magnet (2)
- Picture Frame
- 1 Array - $1000 (or just call it 10 Cell if our array turns out to be much more than 10 cells)
- Personalized Thank-You Card
- Laptop Stickers (3 Logo, 3 Car)
- Magnet (2)
- Key Chain
- Picture Frame
- 3-D Printed Model Car
- 20% of Cell - $20
- Send out a thank you gift to all donators
- Personalized thank you card (Front - generic thank you, # of cells adopted, logo, etc.; Back - personalized message, CAD design of car)
- Laptop Sticker
- 5 x 1 inches
- Net Price = $84 for 1000 stickers (normal adhesive)
- Net Price = $105 for 1000 stickers (strong adhesive)
- Car-Specific Sticker
- Free Shipping (9 business days)
- Magnet
- 2.5 inches
- Price per Unit = $0.30 for 500 magnets
- Free pickup (located in Toronto) or UPS Freight Charges
- 3D Printed Car
- 1:100 ratio
- Keychain
- 1.5 inches
- PVC Keychain
- Price per Unit = $1.75 for 250 + $150 one time set up cost
- http://impression.ca/templates/SimpleQuote.cfm?ItemNumber=KYPVC201
- Metal Keychain
- 2D die struck imprint
- Price per Unit = $1.39 for 250
- https://www.4imprint.ca/product/C110606-SQ/Econo-Metal-Key-Tag-Square
- Saturn Metal Keychain
- Laser-engraved imprint
- Price per Unit = $4.05 for 250
- https://www.4imprint.ca/product/C137757/Saturn-Key-Tag
- Photo of the Team w/ Frame
- Picture of team at unveiling of the car
- Frame with UW emblem
- T-Shirts
- Need something that asks for sizes when you donate
- Posters
- Have a couple different versions
- Promotion
- Posts throughout social medias
- Website promotion
- By "word of mouth" throughout team members and their friends/families
- Promotional video
- Graphics on Crowd Funding page
Action Items:
- Research costs of gifts
- Sourcing gifts
- Graphics of gifts
- Graphics/Text on GoFundMe Page
- Promotional Video
- Creating the webpage for campaign
...
- Campaign video
- Goal ($$)
- breakdown of what each amount will help us achieve
- Who is Midnight Sun?
- What is Midnight Sun XII?
- Who benefits?
- Technical Details about the car + (drawings, models)
- Why Fund us?
- Rewards
- Tiers
- Image
- Description
- Estimated Delivery
- Shipped to anywhere? only Canada?
- Tiers
- Team Journey / story
- Progress to Date
- Sponsers
- Press Coverage
- Risks and Challenges
- Frequently Asked Questions
Shipping Costs:
Shipping Address:
200 University Ave W,
E5 2001, University of Waterloo,
Waterloo, ON N2L 3G1
Source: Canada Post
**** Costs are before taxes
Shipping→ Canada
...
Pack of 100: $9.99
~$0.10 each
...
Single stamp (0-30g) : $1.00
Single stamp (30-50g) : $1.20
Stamp booklet/coil/panes (0-30g): $0.85
Stamp booklet/coil/panes (30-50g): $1.20
...
Pack of 100: $9.99
~$0.10 each
...
Single stamp (0-30g) : $1.00
Single stamp (30-50g) : $1.20
Stamp booklet/coil/panes (0-30g): $0.85
Stamp booklet/coil/panes (30-50g): $1.20
...
1 unit: $1.79
5 Pack: $6.49
25 Pack: $22.00
...
Calculated by individual weight and distance within Canada
...
Pack of 100: $9.99
~$0.10 each
...
Single stamp (0-30g) : $1.00
Single stamp (30-50g) : $1.20
Stamp booklet/coil/panes (0-30g): $0.85
Stamp booklet/coil/panes (30-50g): $1.20
...
#2 Poly Bubble Mailer
...
1 unit: $1.99
5 Pack: $8.49
25 Pack: $23.00
...
Calculated by individual weight and distance within Canada
...
Standard Envelops: http://www.staples.com/Staples-10-EasyClose-Envelopes-100-Box/product_394053 (cheaper alternative could possibly be found at Dollarama)
...
#2 Poly Bubble Mailer: https://www.canadapost.ca/shop/envelopes/poly-bubble-mailers/all-bubble-mailers/p-242664.jsf?execution=e1s1
Shipping → USA
...
Pack of 100: $9.99
~$0.10 each
...
Single stamp (0-30g) : $1.20
Single stamp (30-50g) : $1.80
...
Pack of 100: $9.99
~$0.10 each
...
Single stamp (0-30g) : $1.20
Single stamp (30-50g) : $1.80
...
1 unit: $1.79
5 Pack: $6.49
25 Pack: $22.00
...
Pack of 100: $9.99
~$0.10 each
...
Single stamp (0-30g) : $1.20
Single stamp (30-50g) : $1.80
...
#2 Poly Bubble Mailer
...
1 unit: $1.99
5 Pack: $8.49
25 Pack: $23.00
...
Shipping → International
...
Pack of 100: $9.99
~$0.10 each
...
Single stamp (0-30g) : $2.60
Single stamp (30-50g) : $3.20
...
Pack of 100: $9.99
~$0.10 each
...
Single stamp (0-30g) : $2.60
Single stamp (30-50g) : $3.20
...
#0 Poly Bubble Mailer
...
1 unit: $1.79
5 Pack: $6.49
25 Pack: $22.00
...
Pack of 100: $9.99
~$0.10 each
...
Single stamp (0-30g) : $2.60
Single stamp (30-50g) : $3.20
...
#2 Poly Bubble Mailer
...
1 unit: $1.99
5 Pack: $8.49
25 Pack: $23.00
...
Timeline:
Winter 2017 Term:
...
Fall 2017 Term:
- Launch of campaign
- Launch of campaign
Resources:
3D Printing
- UW 3D Print Centre - $8 per cubic inch
Magnets
Stickers
Members Involved:
Toni Li (Deactivated), Tengyue Wang (Deactivated), Ghazal Malekanian (Unlicensed), Queenie Wang (Unlicensed), Iris Chang (Unlicensed), Jayant Arora (Unlicensed)